The GreatHerGood has the pleasure of working with so many incredible entrepreneurs. We also have the honor of helping our clients with their publicity to secure local and national press for their brands. If you’re wondering…”how can you help me with MY PR? What exactly do you do to help your clients gain exposure?”
Well, read on my friends. Below is what we do and why we do it…
*Whether your goal is to sell products, books, services, or simply to enhance your profile within your profession or industry, we will work closely with you to develop the most effective media strategy to accomplish your goals.
*We target the proper media contacts through our extensive rolodex. This includes long and short leads, regional and national publications, blogs, trade magazines, websites and all TV outlets.
*We monitor editorial calendars and communication with editors to seek out opportunities for you and your brand.
*We will work with you to develop new hooks and story ideas that will showcase your expertise.
*Media Training – we prep and advise you on how to take interviews to the next level. We provide our clients with the critical skills needed to be a hit the first time, in order to be invited back multiple times.
*Pitch – producers and editors appreciate that we know how to present ideas in segment & story fashion. Having been on the receiving end of every imaginable pitch, and pitching our own business to the press, we know what works and what doesn’t.
*We manage all press relationships and analyze where you can add the most value to their viewers/readers
* We offer tips and tricks to enhance your website and social media feeds. Your digital stamp reflects your brand’s tone, and we know what will set you apart from others in your industry.
* There’s no “one-size-fits-all” approach. Every client is different and has unique needs and goals for their business. We take the time to understand your brand, your audience and what strategies will get you the best results.
* We believe PR stands for letting your Passion Radiate. If you’re passionate about your business and ready to take the leap into the world of PR, the ROI can be astronomical. Serious takers only ☺ We are passionate about PR and passionate about working with clients who are REALLY ready for the goods.
If you’re interested in talking about publicity for your business, don’t hesitate to reach out. Even if you want to ask questions or just say hi, we’re here!